17 January

How to Leverage the Top 3 Data Analytics Trends of 2020

2020 will bring new data analytics trends that pose fundamental changes to the ways many marketers manage and leverage their data. With some groundwork, these trends […]
14 January

Lessons Learned from Data-Driven Holiday Marketing 

When it comes to holiday marketing, you want to get a user’s attention without being overly pushy. Analyzing the data from billions of messages sent, marketers […]
17 May

Data-Driven Ideation Tips to Make Your Marketing More Effective

Why do marketers no longer depend on educated guesses and experience to come up with marketing ideas that are likely to please your audience? Kayla Matthews, […]
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